Tag Archive: marketing

Three Wins from Gatorade’s VR Campaign

In the world of sports, there have been few, if any, challengers to Gatorade’s throne that’s been built on electrolytes and a powerful marketing strategy. Powerade, Smartwater, and Vitamin Water might be alternative options to those looking to hydrate and…
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Taking Advantage of Dating Apps: Fallout’s Latest Campaign

Chivalry is dead. Or at least that’s the feeling many get when they look at the vast landscape of online dating platforms today. While some top dating websites, such as Match.com, offer extensive profiles and algorithms that they claim will…
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Experiential Marketers: Capitalize on This Social Media Trend Now!

Before his career-altering injury and current legal troubles, Derrick Rose was widely regarded by Chicago Bulls fans as the second coming of Jordan (Michael Jordan, that is). At a lean and powerful 6 feet 3 inches, and coming from the…
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