Tag Archive: digital marketing

Speaking Millennial: Three Keys in Cultivating a Younger Consumer Base

For marketers of established brands, Millennialls are an exciting, and yet terrifying, target audience. First and foremost, it is now impossible to ignore their impact on markets across a number of industries. By many estimates, this generation—between 19-34 years old—is…
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Is 2016 the Content Marketing Election?

The last time we saw a Presidential Election that did not feature an incumbent was 2008, where Barack Obama knocked off John McCain to win the Oval Office. Many called that election the “social media election:” Facebook and Twitter were…
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A Comments Section Marketers Can Get Behind, Can You Digg It?

If you’re a digital marketer, chances are you’re familiar with the block-headed cartoon character, holding an equally blocky shovel. This little guy (or girl) is of course the famous icon of Digg—an online news aggregator that has roots which predate…
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Top Facebook Advertising Mistakes

I recently had the pleasure of sitting down with Facebook Advertising guru Jon Loomer, and picking his brain on some of the most common advertising mistakes made on Facebook. In this podcast, we talked about some of the mistakes Jon…
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